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Ideas

Low investment business ideas

Ideas where the main investment is your time, not your savings.

"High profit" really means low cost per sale. When you sell a skill there's almost no cost of goods, so most of the price is margin, but your hours cap the income. Start low-cost, then raise prices and productise as demand grows.

8 ideas compared

IdeaStartup cost*Time to first sale*Skills needed
Freelance writing / copywriting$0–$3002-6 weeksClear writing, research, pitching
Virtual assistant$0–$2001-4 weeksOrganisation, email/calendar tools, reliability
Online tutoring$0–$2001-3 weeksSubject expertise, patience, clear explanations
Print-on-demand store$50–$5001-3 monthsDesign, niche research, marketing
Digital products (templates, planners, presets)$0–$3002-8 weeksDesign, a specific expertise, product thinking
Reselling / thrift flipping$50–$5001-2 weeksProduct knowledge, photography, negotiation
Pet sitting & dog walking$50–$5001-2 weeksReliability, animal handling
Data entry & research$0–$1001-3 weeksAccuracy, spreadsheets

*Solopreneur.co estimates for a lean, one-person start (equipment you don't already own, software, samples, basic insurance where relevant). Not survey data; your costs will vary by location.

1. Freelance writing / copywriting

Write web pages, emails, case studies or blog posts for businesses that don't have an in-house writer.

Startup cost
$0–$300
First sale
2-6 weeks
Skills
Clear writing, research, pitching

How to start

  1. Pick one industry you already understand (e.g. SaaS, dentists, real estate).
  2. Write 3 sample pieces for that industry and host them on a free portfolio page.
  3. Pitch 10 businesses a day for two weeks with a specific idea for their site.
  4. Price per project, not per word, once you have two paying clients.

Watch out: Generic AI-written content is now cheap; you win on research, interviews and results.

Sources: BLS: Writers and Authors

2. Virtual assistant

Handle inboxes, scheduling, bookkeeping prep, travel or customer emails for busy founders.

Startup cost
$0–$200
First sale
1-4 weeks
Skills
Organisation, email/calendar tools, reliability

How to start

  1. List 5 tasks you can do well today (inbox triage, scheduling, data entry, Canva graphics).
  2. Offer a fixed monthly package (e.g. 10 hours) instead of open-ended hourly work.
  3. Find first clients through your own network and founder communities.
  4. Document every recurring task as a checklist so you can raise rates later.

Watch out: Low barrier means price pressure; specialise (e.g. podcast VA, real-estate VA).

Sources: BLS: Secretaries and Administrative Assistants

3. Online tutoring

Teach school subjects, test prep, languages or coding over video.

Startup cost
$0–$200
First sale
1-3 weeks
Skills
Subject expertise, patience, clear explanations

How to start

  1. Pick a subject and level where results are measurable (exam scores, grades).
  2. List on one tutoring marketplace to get first reviews, then move repeat clients to direct booking.
  3. Sell packages of 8-10 sessions rather than single sessions.
  4. Ask parents/students for permission-based referrals.

Watch out: Working with minors may require background checks depending on platform or location.

Sources: BLS: Teachers (related occupations)

4. Print-on-demand store

Sell designs on shirts, mugs or posters; a print partner produces and ships each order.

Startup cost
$50–$500
First sale
1-3 months
Skills
Design, niche research, marketing

How to start

  1. Pick a niche with identity and humour (a profession, hobby or fandom you are part of).
  2. Validate 10 designs with mockups before ordering samples.
  3. Order samples to check print quality yourself.
  4. Drive traffic from one channel (Pinterest, Etsy search or your own audience).

Watch out: Thin margins after production and fees; never use trademarked phrases or characters.

Sources: USPTO: trademark basics

5. Digital products (templates, planners, presets)

Sell downloadable templates (Notion, spreadsheets, Canva), checklists or presets.

Startup cost
$0–$300
First sale
2-8 weeks
Skills
Design, a specific expertise, product thinking

How to start

  1. Solve one painful, specific job (e.g. 'freelance invoice tracker for photographers').
  2. Ship a v1 in a weekend and sell it at a low price to the first 20 buyers.
  3. Collect feedback and turn requests into v2 or a bundle.
  4. Grow with content that shows the product being used.

Watch out: Easy to copy; your audience and updates are the moat.

Sources: FTC: business guidance on advertising

6. Reselling / thrift flipping

Buy underpriced items (thrift stores, garage sales, clearance) and resell online.

Startup cost
$50–$500
First sale
1-2 weeks
Skills
Product knowledge, photography, negotiation

How to start

  1. Choose one category you know (sneakers, vintage clothing, electronics).
  2. Check sold (not listed) prices before buying.
  3. Photograph well and list on 2-3 marketplaces.
  4. Track profit per item after fees and shipping.

Watch out: Marketplaces report payments to tax authorities above thresholds; keep records.

Sources: IRS: Form 1099-K FAQs

7. Pet sitting & dog walking

Walk dogs or care for pets while owners work or travel.

Startup cost
$50–$500
First sale
1-2 weeks
Skills
Reliability, animal handling

How to start

  1. Start with neighbours and local community groups.
  2. Get pet-care insurance and, if you like, a pet first-aid course.
  3. Use a simple booking and payment process.
  4. Build routes so walks cluster geographically.

Watch out: Liability: one bad incident can end the business; get insurance.

Sources: BLS: Animal Care and Service Workers

8. Data entry & research

Clean data, research leads, or enter records for businesses.

Startup cost
$0–$100
First sale
1-3 weeks
Skills
Accuracy, spreadsheets

How to start

  1. Learn spreadsheets beyond basics (lookups, pivot tables).
  2. Offer lead-research packages to sales teams.
  3. Automate parts with scripts or AI to raise effective hourly pay.
  4. Move up to analysis work.

Watch out: Many 'data entry' job ads are scams asking for upfront fees.

Sources: FTC: job scams

How to choose between these ideas

Score each idea 1–5 on four questions and start the one with the highest total:

  1. Can you get paid in 30 days? Services usually beat products here.
  2. Do you already have the skill? Learning and selling at once doubles the risk.
  3. Do you know where buyers gather? A community, marketplace, local street or your old industry.
  4. Could it run on 5–10 hours a week? Most people start alongside a job.

Then validate before spending money: see how to test a business idea.

Frequently asked questions

What business can I start with $100?
Writing, virtual assistance, tutoring, data research, pet sitting and digital products can start around $0–$100 if you already own a computer and phone.

Sources

  1. BLS: Writers and Authors bls.gov
  2. BLS: Secretaries and Administrative Assistants bls.gov
  3. BLS: Teachers (related occupations) bls.gov
  4. USPTO: trademark basics uspto.gov
  5. FTC: business guidance on advertising ftc.gov
  6. IRS: Form 1099-K FAQs irs.gov
  7. BLS: Animal Care and Service Workers bls.gov
  8. FTC: job scams consumer.ftc.gov

Checked 21 Oct 2026. Spotted an error? Tell us.

Update history
  • : first published; figures checked against the sources listed.

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